Automotive OEM repositions brand as innovator of change with creative Facebook focused social media campaign.
Strategy + Application
C5’s changes to the Dayco Facebook page resulted in an incredible 1,500% increase in Facebook fan conversion over a three-week period, surpassing the Facebook fan numbers of every industry competitor.
Today, the Dayco Facebook page has over 10,000 fans and an average of 150 people “listening” to the page at any one time.
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